Single-origin coffees chosen for flavor drama, not grocery-shelf safety.
Open box. Film sip. Watch friends ask for the link.
Coffee that looks good enough to stop the scroll.
Lot 25 sends a monthly lineup of rare specialty coffee samples with origin cards, brew notes, and built-in story angles — so every cup can become content and every viewer has one clear next step: subscribe.
3micro-lots per box
2oztasting samples
$29monthly drop
200+roasters watched
For YouLIVE DROP
POV: your coffee has a plot twist
LOT 25Hidden Micro-Lotblueberry · jasmine · dark chocolate
@lot25Found before it hits the big platforms. Link in bio.
Why it sells
It turns coffee into a repeatable reveal.
Origin cards turn each cup into an easy story for Reels, TikTok, or a group chat.
Brew guidance keeps the first cup from tasting like a science experiment gone wrong.
Creator kit
Three hooks made for saves, comments, and shares.
Use these as captions, overlays, or first-three-second openers. Each one points the viewer toward the monthly sampler without sounding like a stiff ad.
I found the coffee lots roasters hide from the internet.
Show the bag, zoom the tasting notes, then cut to the first sip reaction.
This $29 box turned my kitchen into a tiny coffee lab.
Film three cups side-by-side: smell, bloom, sip, rank the winner.
Stop buying random coffee. Let a scout find the weird stuff.
Point at the origin card, flash the brew recipe, then reveal the flavor note.
Limited founding drop
Make the next cup worth filming.
Subscribe now and get a monthly box built for curious coffee drinkers, office taste tests, and scroll-stopping first-sip reactions.
Subscribe for $29/mo